We're excited to showcase our partnership with Rachel from Furnish Property Staging, whose intuitive approach to home staging makes spaces feel welcoming and effortlessly appealing to potential buyers.
Rachel shared insights about her journey into staging, her thoughtful design approach, and the critical role oversized artwork plays in her projects.
Rachel’s unique path to home staging
Rachel's journey to home staging is anything but conventional. After studying English and Law at university and spending over a decade as a solicitor, Rachel shifted gears dramatically, opening a commercial dog daycare centre.
“I loved this, but an opportunity to sell the business came about a couple of years ago,” Rachel explains. “After this, I ended up needing to decide whether to return to the corporate world or follow my passion for not just for interiors, but also property.”
Having always had a passion for property, Rachel had already successfully undertaken multiple renovation projects. With her own home featured in magazines and collaborations with major brands, starting Furnish was a natural next step.
“I just love helping a property reach its full potential through design and staging,” Rachel shares.
How Furnish creates spaces that resonate with buyers
Rachel takes a uniquely personal approach to staging. She insists on visiting each property in person, focusing on the flow and feel of the space to truly understand its potential and appeal.
“Floor plans and pictures just don’t cut it when deciding on a furnishing scheme,” Rachel says. “I want to feel how a house flows and get a real feel for not only the property but also the target market.”
After visiting the property, Rachel creates mood boards to plan a cohesive scheme and communicate the vision for the space. “You’re trying to appeal to a wide audience, so sometimes it doesn’t actually matter if a scheme is to your client’s personal taste,” she says. “But it certainly helps if they like the mood boards too!”
Essential elements for standout interiors
“Staging is different to interior design as we are trying to show potential buyers how they could live in a property, so it’s very much about showcasing the space on offer,” Rachel says. “To do this, it often helps us to use quite neutral furniture and rely on things like artwork and accessories to add colour and interest.”
“My ethos is that I always want potential buyers to enter a room to an initial ‘wow’, but then leave feeling like it could be their home,” Rachel continues. “For this reason, I always aim for there to be a key piece in each room that makes a statement. Oversized artwork placed at the focal point is often the best way to achieve this.”
“The difference artwork makes is night and day.”
In Rachel’s staging philosophy, oversized artwork is central to the overall design and frequently dictates the rest of the furnishing choices Rachel makes. She recalls a recent Zoopla project where VR viewers spent the most time focusing on the wall art.
“My ethos is that I always want potential buyers to enter a room to an initial ‘wow’, but then leave feeling like it could be their home,” Rachel explains. “For this reason, I always aim for there to be a key piece in each room that makes a statement. Oversized artwork placed at the focal point is often the best way to achieve this.”
“Unless we’re designing a new development showhome, we don’t use paint, wallpaper, or curtains, so we rely solely on artwork and mirrors to add interest and colour to walls,” Rachel adds. “The difference artwork makes is night and day.”
Balancing creativity with broad appeal
Rachel understands staging is about striking the right balance, creative enough to grab attention but restrained enough to appeal broadly.
“I sometimes save my more obscure design choices for my personal home. If something stops me scrolling online or gives me a ‘wow’, it usually has the impact I need in my staging schemes,” she notes.
Real results through thoughtful staging
Rachel’s thoughtful approach consistently produces tangible results. She recently staged a home that had been struggling on the market for months. During staging, the property received an offer, a testament to the emotional connection buyers felt upon seeing the transformation.
“It helps so much when people can start to see it as a home rather than just a house,” Rachel says.
Furnish’s favourite Green Lili pieces
“The best impact piece for staging is the Black Anemone. It photographs and videos so well,” Rachel shares. “My personal favourite is the First Up set. As soon as I saw it, I stopped scrolling and had to have it. It’s currently in two different projects, and I’m probably going to need a third soon for a property I’m developing myself. Like most of Green Lili, it’s the perfect mix of statement art with a calming colour palette.”
Working with Green Lili
When discussing her experience working with Green Lili, Rachel highlighted how the artwork consistently aligns with her staging vision and adds genuine value to her projects.
“The art they produce perfectly matches what I aim for in staging—an understated statement. It’s incredible that their artwork creates such a wow factor while still allowing a property to feel like home,” Rachel explains. “The team are a joy to deal with and genuinely invested in helping create beautiful properties for our clients.”
If you're a home stager or interior designer and want artwork to elevate your next project, visit our B2B page or get in touch to explore how we can collaborate and bring your vision to life.
